Overview

Rixos Hotels: Leading Sustainable Luxury in Hospitality

Rixos Hotels, known for its opulent resorts and impeccable service, is also committed to creating a more sustainable future in the hospitality industry. With a presence in key destinations across Europe, the Middle East, and Asia, Rixos Hotels has integrated eco-friendly technologies and practices into its operations to reduce its environmental footprint. The group has taken proactive steps to reduce carbon emissions, conserve water, eliminate waste, and protect local ecosystems, all while maintaining the luxury and exclusivity for which it is known. Properties such as Rixos Premium Dubai, Rixos Premium Belek, and Rixos Sharm El Sheikh have become exemplars of how sustainability and luxury can seamlessly coexist.

Carbon Reduction and Renewable Energy

Rixos Hotels is committed to reducing its carbon emissions across its portfolio, and one of the key ways it achieves this is by integrating energy-efficient technologies into its operations. At Rixos Premium Belek in Turkey, the resort has implemented a Building Management System (BMS) that monitors and controls energy use throughout the property. This system optimises lighting, heating, and cooling in real-time based on occupancy levels, significantly reducing unnecessary energy consumption.

One of the standout properties, Rixos Premium Dubai, is leading the charge in reducing carbon emissions through the use of renewable energy. The hotel’s rooftop is equipped with solar panels that generate clean electricity to power a significant portion of its daily operations. This not only cuts down on the property’s carbon footprint but also reduces its reliance on fossil fuels. Additionally, Rixos Premium Dubai uses LED lighting and smart temperature control systems, which further improve energy efficiency.

Rixos Hotels is also exploring geothermal energy solutions at select properties, such as Rixos Sungate in Antalya, to harness the Earth’s natural heat for heating and cooling. This innovative approach is a key part of the group’s strategy to achieve long-term sustainability by embracing cleaner energy sources.

Water Conservation and Management

Water conservation is a priority for Rixos Hotels, particularly in regions facing water scarcity. Across its portfolio, the group has introduced water-saving technologies to reduce overall consumption while ensuring guest comfort.

At Rixos Sharm El Sheikh in Egypt, the hotel uses a greywater recycling system that treats and reuses wastewater for non-potable purposes, such as irrigation and toilet flushing. This helps conserve water in a region where water resources are limited. The resort has also implemented low-flow taps and showers in all guest rooms to minimise water use without sacrificing luxury.

In the Mediterranean, Rixos Premium Gocek has installed a rainwater harvesting system, collecting and storing rainwater for landscape irrigation and other non-potable uses. This initiative reduces the property’s reliance on municipal water supplies and helps preserve natural water resources.

Waste Reduction and Elimination of Single-Use Plastics

Rixos Hotels is actively working to reduce waste and promote a circular economy across its properties. The group has set ambitious goals to cut waste generation by 30% by 2025 and eliminate single-use plastics from its operations.

Rixos Premium Tekirova has implemented a comprehensive waste management program that includes recycling, composting, and donating surplus food. The hotel works with local food banks to ensure that any edible surplus is distributed to those in need, while food waste that cannot be repurposed is composted and used for the hotel’s gardens. Additionally, the hotel has replaced single-use plastic bottles, straws, and toiletries with biodegradable alternatives, contributing to a significant reduction in plastic waste.

At Rixos The Palm Dubai Hotel & Suites, the group has also embraced the elimination of single-use plastics by offering guests reusable water bottles and installing filtered water stations throughout the property. The initiative encourages guests to adopt eco-friendly behaviours while reducing the hotel’s environmental impact.

Sustainable Building Design and Certifications

Sustainable building design is an important focus for Rixos Hotels, with several properties constructed or renovated to meet high environmental standards. Many of its hotels are pursuing LEED (Leadership in Energy and Environmental Design) or BREEAM (Building Research Establishment Environmental Assessment Method) certifications, ensuring that they meet strict criteria for energy efficiency, water conservation, and sustainable materials use.

At Rixos Saadiyat Island in Abu Dhabi, the resort has integrated energy-efficient insulation, double-glazed windows, and solar shading to reduce its reliance on artificial heating and cooling. This approach has significantly reduced energy consumption while maintaining the luxury standards Rixos is known for. The hotel is also powered in part by solar panels, making it one of the group’s most eco-friendly properties.

In Antalya, Rixos Downtown Antalya is another shining example of sustainable design. The property was constructed with locally sourced materials, reducing the carbon footprint associated with transporting building materials. Its green roofs and sustainable landscaping practices not only enhance the guest experience but also help mitigate the urban heat island effect, contributing to a more sustainable urban environment.

Biodiversity and Conservation Efforts

Protecting biodiversity and promoting eco-tourism are central to Rixos Hotels’ sustainability agenda. In regions like Egypt and Turkey, where many of the group’s resorts are located near marine ecosystems, Rixos has implemented several initiatives aimed at conserving local biodiversity.

Rixos Premium Seagate in Sharm El Sheikh is located near the Red Sea’s famous coral reefs, and the resort actively participates in reef restoration efforts. The hotel has partnered with marine biologists to protect the coral reefs through programs that focus on coral planting and restoration, ensuring that the vibrant marine life remains intact for future generations of visitors. Guests can also participate in eco-diving experiences, which combine education and conservation.

In Turkey, Rixos Premium Bodrum has introduced a series of eco-tours that highlight the importance of protecting local wildlife and preserving natural habitats. The hotel works closely with local environmental organisations to support reforestation projects and the protection of endangered species in the region.

Responsible Sourcing and Sustainable Dining

Rixos Hotels is committed to responsible sourcing in its food and beverage operations. The group emphasises the use of local and organic ingredients, reducing the carbon footprint associated with long-distance food transportation while supporting local farmers and suppliers.

At Rixos Premium Belek, the hotel’s restaurants offer a wide variety of dishes made from locally sourced produce, including fresh fruits, vegetables, and seafood. The hotel is also committed to serving sustainable seafood, ensuring that all seafood served in its restaurants is responsibly sourced in accordance with environmental standards.

In Dubai, Rixos The Palm Dubai Hotel & Suites features a farm-to-table dining concept, where ingredients are sourced from organic farms located within the region. This not only supports sustainable farming practices but also offers guests a unique, eco-friendly dining experience that highlights the rich flavours of locally grown produce.

A Sustainable Future with Rixos Hotels

Rixos Hotels is leading the way in sustainable luxury, seamlessly blending eco-conscious practices with world-class hospitality. From its solar-powered resorts to reef restoration programs, Rixos is demonstrating that sustainability is not just an add-on but an integral part of its operations. The group’s commitment to energy efficiency, water conservation, waste reduction, and biodiversity protection showcases its dedication to creating a greener future for the hospitality industry.

As Rixos Hotels continues to expand its global presence, it is clear that sustainability will remain at the core of its business strategy. Through innovative technologies and eco-friendly practices, the group is redefining what it means to be a luxury hotel brand in an environmentally conscious world, ensuring that guests can enjoy opulent experiences while supporting the preservation of the planet.

Curated by the World Travel
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